ONLINE REPUTATION GLOSSARRY
ADD THIS
Allows people to share a site on Facebook, Twitter, etc.
FORUM
A website or webpage which enables users to post content (usually questions) in order to receive feedback from other users (usually answers)
ADONLINE AUDITS
A review of an individual’s or company’s presence in the online world. This details the Internet activities that the said party has been involved with and allows one to obtain a snapshot of the consequences of those actions. In other words, it evaluates one’s online reputation based on any content that refers to him, her, or it.
ONLINE REPUTATION MANAGEMENT
Taking proactive steps in overseeing and adjusting online relation strategies in order to secure that you or your business have the best possible reputation. iFormaLogic focuses on improving your reputation in authentic fashions that will help you develop long-term relationships with your clients.
ONLINE IMAGE
How one is perceived based on any applicable online content. For example, if a business has a lot of negative reviews on websites like Yelp!, then its online resemblance is going to be damaged
SEARCH ENGINE OPTIMIZATION (SEO)
Utilizing a variety of strategies with the intent of improving a website’s ranking in the search engine result pages when someone’s search query is a targeting keyword for that website.
SOCIAL NETWORK
Utilizing a variety of strategies with the intent of improving a website’s ranking in the search engine result pages when someone’s search query is a targeting keyword for that website.
CONTENT
Utilizing a variety of strategies with the intent of improving a website’s ranking in the search engine result pages when someone’s search query is a targeting keyword for that website.
LINK
Sometimes referred to as a hyperlink, web address, or URL. Provides a relationship to another website or webpage.
ONLINE COMMUNITIES
Usually social websites which permit users to connect to one another and exchange a particular type of information, whether professional, personal or both.
ONLINE MONITORING
The responsive and intentional scanning of any possible online developments that may influence one’s reputation. One can only address and fix online reputation issues if there is an awareness of those problems.
PAGE RANK
The ranking that a search engine ( Google, Bing, Yahoo, etc.) assigns to a particular website. The page rank control how far down a site will appear on the search engine’s result pages.
SOCIAL MEDIA
A word that encompasses the content which enables people to connect on a personal base. This can be a strong avenue when it comes to business marketing.
TRANSPARENCY
Manage online business in a legitimate manner that is free from any unscrupulous conduct.