Amiel Santillano profile photo
Skills Rating
PHP
HTML/CSS
HTML5 / CSS3
WordPress Plugin Development
GoHighLevel / CRM
Laravel
eCommerce
Team Profile

Hi I'm Amiel

Website Developer, UI/UX, SEO, Wordpress Expert, eCommerce Expert, Shopify Developer
Results-driven Web Developer and UI/UX Designer with extensive experience in the eCommerce landscape. Specialist in WordPress and Shopify ecosystems, focused on creating SEO-optimized, user-centric platforms. Proven track record of improving site performance, enhancing user engagement, and maximizing ROI for online retailers through technical excellence and strategic design.

Technical Skills Summary

Web Development & Platforms

  • CMS & eCommerce: Expert-level development in WordPress (Custom Themes, Elementor, Divi) and Shopify (Liquid, Custom Storefronts, App Integration).

  • Full-Stack Basics: Proficient in HTML5, CSS3 (SASS/Tailwind), JavaScript, and PHP.

  • Performance: Expert in Site Speed Optimization (Core Web Vitals) and secure hosting management.

UI/UX & Digital Design

  • User Research: Wireframing, prototyping, and user journey mapping to reduce friction.

  • Design Tools: High-fidelity prototyping in Figma and Adobe XD.

  • Responsive Design: Ensuring seamless experiences across mobile, tablet, and desktop devices.

SEO & Digital Growth

  • Technical SEO: Schema markup, site architecture, and XML sitemaps.

  • On-Page Optimization: Keyword strategy, meta-data optimization, and content clustering.

  • Analytics: Expert setup of Google Analytics 4 (GA4), Search Console, and Pixel tracking.

eCommerce Strategy

  • Conversion Rate Optimization (CRO): A/B testing, checkout flow optimization, and heat-map analysis.

  • Inventory Management: Setting up complex product variants, subscriptions, and multi-channel syncing.

  • Payment Gateways: Integration of Stripe, PayPal, and localized payment solutions.


The "Quick-Scan" Version (Best for Sidebar or Top of Resume)

Category Core Competencies
Development WordPress, Shopify, PHP, Liquid, HTML/CSS
Design UI/UX, Figma, Responsive Web Design, Branding
Marketing Technical SEO, Keyword Research, GA4, GSC
eCommerce WooCommerce, Shopify Plus, CRO, Payment Logic

 

Comments

What People Say

Mark Smith

He is really good.

My Proficient work

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