Category: Marketing | Posted date: 2020-04-17 03:32:35 | Updated date: 2020-04-17 03:37:02 | Posted by: Jesza
While being a small business owner, having your company put in the eyes of your potential customers is drastically important. After all, when considering how powerful modern-day search engines became , the only way to have a leg up over your competition i
While being a small business owner, having your company put in the eyes of your potential customers is drastically important. After all, when considering how powerful modern-day search engines became , the only way to have a leg up over your competition is to evolve along with technology. With Google My Business, you've got the resources and tools to really have your customers easily see your business’ website and knowledge , right once they are trying to find something similar! With My Business, your site is placed above the typically top ranked sites, usually when someone includes your business’ city within their searched keywords
Why Use Google Local Listings?
With Google’s great local listings, you'll easily target the right customers. If you receive the majority of business from local customers, then you'll have figured out that search engines are VASTLY important with regards to your business’ success.
Higher Ranking
With Google Local Listings, your site will rank above the conventional top sites when someone searches for a city or location-based term, i.e. Texas burgers. So, this suggests that local listing searches will vary greatly from organic or pay-per-click results. The innate usefulness and necessity of having a local listing account should be absolutely self-evident, especially when considering that some studies have shown that over 50% of these who searched a business from a local google search eventually visited that business. this suggests that having local listings is completely necessary!
How to Succeed With Local Listings
Have Accurate Information
When Google crawls your site, they look for inconsistencies with regards to your business’ information (address, phone numbers, map locations, etc.). If these aren't accurate, they're going to penalize your business via search engine rankings. Considering this, please make sure you company’s name phone number, URL, etc. are exactly the same everywhere – offline and on. If not, Google might not even pick up on the fact that the two different names are actually the same company, thus hurting your business’ search results and Google position. Frankly, people won't be able to find your business if your information isn't accurate.
Stay Relevant
Google wants to make sure that its customers get the best, most-relevant results possible. due to this, you want to make sure your company or business stays relevant to your specific customer pool. How? Google crawls an extreme number of things to determine your company’s relevancy. These include:
It’s important to make sure that your website is properly optimized and relevant to your business’ niche or customer base. If not, google could push your site farther down the rankings, thus hurting your bottom line – profits!
Reviews
While reviews of your business may help a small amount with regards to your Google ranking, having reviews for social proof within your online profile is massively necessary to attract customers. Without social proof, your customers have absolutely no way to determine if your business are going to be satisfactory in their eyes, thus they decide to try somewhere else. Now, we are not saying to buy fake reviews, but nudging clients to go away reviews can greatly help your business’ online profile. Trust me, customer’s need social proof, and reviews provides it to them!
Having an Effective Profile Picture
Many underestimate, or even forget, that customers will judge you off of your My Business profile picture. Your profile is the most-widely projected picture of your business that Google uses, thus is seen by a great deal potential customers. For these reasons, make sure to make to choose the best, most cosmetically appealing picture you have available to you. It may even be worth it to set up a photo shoot for this exact reason. Studies have shown that having a great profile picture can increase business traffic substantially, so make sure you keep that in mind.
Think About This…..
If your company is not a conventional business and you do not want customers randomly showing up at your location, you may want to hide your address on Google My Business. By doing so, you could save yourself the anguish of dealing with angry customers, as well as a substantial amount of time.
While many might think that it is not necessary to optimize your company with local listings, nothing could be farther from the truth. No time? Not very technologically inclined? It’s okay.
We can do this for you!!
Yes, you heard that right. we will do this for you in no time! Our SEO and little business experts are vastly experienced with regards to fixing your cherished company on Google My Business. With us, you'll see a increase in sales, more online awareness, plus more awesome benefits!
To contact us by phone, give us a call at:
047-611-1243
You can also always shoot us an email at:
Trust me, we will take care of you!