The whole is greater than the sum of Its parts when it comes to Digital Marketing
Category: Marketing | Posted date: 2020-05-04 05:47:02 | Updated date: 2020-05-04 05:49:32 | Posted by: Jesza
Aristotle once said that "the whole is greater than the sum of its parts". While mathematically the whole does equal the sum of its parts, in real life this is found not to be true. If you have one person completing a task and another person completing a task and they work on it together, often your result is much greater than if they worked alone.
Digital Marketing follows a similar line in regards to adding its parts. Mathematics don't apply. If you were to spend an hour doing search engine optimization on one site and content marketing on another site, the cumulative effect are going to be much smaller than if you were to have done search engine optimization and content marketing on the same site. Digital Marketing mediums (especially content and seo) amplify one another in order that the entire is such a lot greater than the sum of its parts.
Other mediums also follow this rule. If you were to work on social marketing at an equivalent time you were digging in with content marketing, then you'd see that the traffic from social marketing visiting those content pieces and spending longer on your site will find yourself with a bigger number of qualified leads within the end.
If you were to work on local marketing at the same time as search engine optimization, then many of the tasks of 1 will amplify the efforts of the other. Improving the quality of your pages by working on content marketing or maybe doing a content marketing audit will vastly amplify the works you'll be doing with pay per click search engine marketing.
All of these marketing mediums, while separate in their own right, amplify each other in such a way that the sum of its parts is so much less than the whole. When you see how this works in action, you will understand that the additional time or expense of performing multiple medium marketing at once more than pays for itself.
It is with this in mind, that early in 2015 iFormatLogic changed its marketing offerings to focus on combined services. While we still feel it's important to do something if not nothing, and happily offer the startup packages which will still make an impression on your website on their own... We are focused on offering combined marketing packages that provide such a lot more than single medium internet marketing. Because the whole is greater than the sum of its parts.
